Sanjit Sengupta, Ph.D.

Sanjit Sengupta, Ph.D.

Professor
Phone: (415) 817-4366
Email: sengupta@sfsu.edu
Office Hours:
Tue: 4:00 pm - 6:00 pm BUS 334
Role
Faculty
Department
Marketing

 

Faculty Site URL: https://faculty.sfsu.edu/~sengupta/

Sanjit Sengupta joined the Lam Family College of Business in 1996. He is a former chair of the Marketing Department and also former Faculty Director, Graduate Business Programs. Before coming to San Francisco State, Sanjit taught at the University of Maryland, College Park. His teaching interests include marketing strategy, business-to-business marketing, and marketing of high-technology products and services. In the early 80s, Sanjit worked in marketing in the nascent personal computer industry in India. He received his doctor of philosophy in business administration (marketing) from UC Berkeley.

Education: 

  • Ph.D. (1990), University of California, Berkeley

Research Interests: 

  • New product development and technological innovation
  • Strategic alliances
  • Sales management
  • International marketing

Honors and Awards: