Ian Clark Sinapuelas, Ph.D.
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Professor Sinapuelas’s research interests span across multiple domains; feature innovation and imitation in the consumer-packaged goods industry, private label and retailing, social media’s role in health care marketing and product development, and responsible innovation and entrepreneurship. He publishes in the Journal of the Academy of Marketing Science, Journal of Product and Brand Management, Journal of Consumer Marketing, and Marketing Letters. Professor Sinapuelas teaches Marketing Strategy and Marketing Management at the undergraduate, MBA, and Executive MBA levels as well as Sales Promotion and Retailing at the undergraduate level.
- Ph.D. in Marketing (2007), Purdue University
- M.S. in Economics (2000), Purdue University
- B.S. in Mathematics (1995), Ateneo De Manila University