Tuesday, June 05, 2018
Talk about scaling mountains, check out this recent photo of Marketing Professor Gulnür Tumbat at the top of Mount Everest.
Gulnur first traveled to Nepal in 2004 in order to trek to and stay at the Everest basecamp, and to collect data for her Ph.D. research on risk marketing and risk consumption. Read more about Professor Tumbat and the start of her relationship with Everest.