Professor Ronald Purser's Research Featured by BBC Worklife

Professor of Management Ronald Purser's research on the problematic nature of a hyper-individualistic understanding of creativity was discussed in a story by BBC Worklife.

BBC Worklife is a guide aimed at helping professionals understand the issues and trends that affect their work lives.

Purser's research deconstructs the ‘lone genius’ myth, or the idea that some of the most successful minds in history made their breakthroughs without the help of others, arguing that creativity is in fact cumulative and collaborative.

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Visit the Management department page to learn more about the program and faculty.