Intellectual Contribution by Norma Carr-Ruffino

Contribution Title

Chapter: “Taking a Leadership Role in Leveraging Workforce Diversity”

Publication

Handbook of Research on Workforce Diversity in a Global Society: Technologies and Concepts Vol IV. Editors: Chaunda L. Scott and Marilyn Y. Byrd.

Co-author

Year

2012

Description

Chapter "Taking a Leadership Role in Leveraging Workforce Diversity" in Editors Chaundra L Scott and Marilyn Y. Byrd,  Handbook of Research on Workforce Diversity in a Global Society: Technologies and Concepts Vol. IV, IGI Global, 2012. http://www.igi-globl.com

This chapter examines some key trends in the workplace and marketplace that require successful corporate leaders to leverage workforce diversity. Such diversity poses certain challenges, which leaders can tackle and turn into lucrative opportunities to enhance not only productivity, sales, revenues, profits, brand, and reputation, but also the innovation so necessary for corporate survival. At the national level, the ability to compete in a global marketplace depends on successful innovation and has been a key driver of American eminence in the world. At the global level, innovation can empower people to move beyond fear of the future to actually shape their future; for example, we are currently seeing how technological innovations, such as cell phones and the Internet, are empowering people in the Middle East. The ability to understand and connect with people from diverse cultures also generates major opportunities to create peaceful relations as well as material abundance.

Complete Citation

Chapter: “Taking a Leadership Role in Leveraging Workforce Diversity,” in Editors Chaunda L. Scott and Marilyn Y. Byrd, Handbook of Research on Workforce Diversity in a Global Society: Technologies and Concepts Vol IV. IGI Global, 2012.

Website

http://www.igi-global.com

See Faculty: Norma Carr-Ruffino