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Consumption and Marketing in a 3D Virtual Space: The Second Life Experience

Directory : Faculty : Intellectual Contributions

Intellectual Contribution by Gulnur Tumbat

Contribution Title

Consumption and Marketing in a 3D Virtual Space: The Second Life Experience

Publication

Handbook of Research on Digital Media and Advertising

Co-author

Teresa Torres

Year

2010

Description

Refereed book chapter

Complete Citation

Website

See Faculty: Gulnur Tumbat

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