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R&D Intensity and Commercialization Orientation Effects on Financial Performance

Directory : Faculty : Intellectual Contributions

Intellectual Contribution by Yikuan Lee

Contribution Title

R&D Intensity and Commercialization Orientation Effects on Financial Performance

Publication

Journal of Business Research, vol 59(6), pp. 653-792.

Co-author

Bou-Wen Lin

Year

2006

Description

This paper investigates how technology-based firms deploy their R&D and sales resources for commercializing their knowledge assets. Specifically, we examine the main effects of R&D intensity, knowledge stocks, and commercialization orientation on firm performance as well as interaction effects among those variables. The US patent and financial data of 258 US-based technology public firms were collected and integrated as the empirical base for testing the hypotheses. Our results suggest that firms in different technology categories should have different knowledge commercialization strategies. Commercialization orientation and R&D intensity complement each other. A firm's commercialization orientation can play a more important role than R&D in the process of exploiting the value of technology assets. The commercialization of a firm's knowledge assets, including knowledge flows and knowledge stocks, is a complex task and there is no single best strategy available for all firms.

Complete Citation

Website

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