College of Business {College of Business}

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"The Effect of Creativity on New Product Success: Antecedents and Consequences"

Directory : Faculty : Intellectual Contributions

Intellectual Contribution by Subin Im

Contribution Title

"The Effect of Creativity on New Product Success: Antecedents and Consequences"

Publication

in AMA Summer Educators' Conference Proceedings, Vol. 8,

Co-author

Year

1997

Description

Complete Citation

Website

See Faculty: Subin Im

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