College of Business {College of Business}

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2008 Faculty Promotions and Tenure Appointments

News + Events : 2008 Faculty Promotions and Tenure Appointments


The College of Business is pleased to announce that SF State President Robert Corrigan has made the following promotion and tenure appointments effective with the first day of the Fall 2008 semester.

Congratulations to these faculty members on their significant accomplishments!

Mahmood Hussain

Mahmood Hussain, Marketing

Mahmood joined SF State in Fall 2002. He received his Ph.D. in Economics from the University of Colorado at Boulder in 2000. His background includes professional experience in marketing research and an M.B.A. degree. He also taught at the Leeds School of Business, University of Colorado at Boulder prior to joining San Francisco State University. His current teaching interests are marketing management and strategy, marketing research, consumer behavior, and international marketing. His research interests include marketing decision support systems, teaching marketing research and Internet marketing.

Yikuan Lee

Yikuan Lee, International Business

Dr. Yikuan Lee is associate professor in the International Business Department at San Francisco State University. Before joining SF State, she held a visiting assistant professor position at Marketing & Supply Chain Department at Michigan State University. Her research interests include commercialization of innovative products, network effects, new product development, and strategic marketing management in high technology arenas. Much of her work focus on how firms integrate marketing and technology competences. She received the Best Dissertation Award and the Best Paper Award at the 1999 Product Development and Management Association (PDMA) International Conference. She also won the 2000 Edl and Edith Darger Dissertation Prize in Management in recognition of outstanding academic achievement. She has published in Journal of Product Innovation Management and Journal of the Academy of Marketing Science.

Bruce Paton

Bruce Paton, Management

Bruce Paton teaches courses on corporate social responsibility and sustainable business. He was named the Teaching Professor of the Year for the College of Business in 2005. His research focuses on business strategies and public policies for sustainability. A major emphasis in this research is development of methods for designing and evaluating voluntary and collaborative initiatives to address social and environmental issues in management. His teaching and research draws on more than fifteen years of decision-making experience in industry, government and higher education. He currently chairs the board of directors for Sustainable Silicon Valley – a collaboration of nearly 100 businesses, cities and community organizations that works to focus the region's leaders on its most important environmental problems and opportunities.

Tom Thomas

Tom Thomas, Management

Professor Thomas teaches graduate and undergraduate classes in Environment of Business. His current research focuses on corporate environmental management, sustainable business strategies, and how companies manage conflicts of interest. Before coming to SFSU, he spent five years as a consultant in local economic development, market research, and PR strategy for high-tech companies. He began his academic career as an assistant professor in the University of Washington's School of Business Administration, where he spent eight years teaching courses in Business, Government, and Society. While there, he conducted research primarily in business political strategy and corporate environmental management, and co-founded the first MBA Environmental Managment program in the U.S.


Subin Im

Subin Im, Associate Professor, Marketing

Subin Im is currently an assistant professor of marketing at the San Francisco State University. His primary scholarly interest includes the organizational aspects of innovation, new product development for marketing strategy, the consumer side of the innovation adoption process, moral hazard and adverse selection model, and research methodology using multivariate statistical techniques including a structural equation model.His current research projects include creativity, market orientation and innovation, consumer innovativeness, entrepreneurship and organizational learning in new product development, the development of the creativity measure, and the testing of non-linear effect in structural equation model.

Promotion to Full Professor

Nini Yang

Nini Yang, International Business

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