The Relationships Among Market Information Management, New Product Development Capabilities and Firm Performance: An Empirical Examination
Directory : Faculty : Intellectual Contributions
Intellectual Contribution by Minu Kumar
Contribution Title
The Relationships Among Market Information Management, New Product Development Capabilities and Firm Performance: An Empirical Examination
Conference
Proceedings of the AMA summer educators conference at San Francisco
Year
2005
Description
Complete Citation
Kumar Minu, Douglas W. Vorhies and Neil Morgan (2005), "The Relationships Among Market Information Management, New Product Development Capabilities and Firm Performance: An Empirical Examination," Proceedings of the AMA summer educators conference at SanFrancisco.
Website
See Faculty: Minu Kumar




