The Impact of Wine Tasting on Wine Purchases: Evidence From Napa, California
Directory : Faculty : Intellectual Contributions
Intellectual Contribution by Foo-Nin Ho
Contribution Title
The Impact of Wine Tasting on Wine Purchases: Evidence From Napa, California
Publication
International Journal of Wine Marketing
Co-author
Mark Patrick Gallagher
Year
2005
Description
Complete Citation
Foo Nin Ho and Mark Patrick Gallagher (2005), "The Impact of Wine Tasting on Wine Purchses: Evidence from Napa, California," International Journal of Wine Marketing, 17(1), 44-53. Forthcoming.
Website
See Faculty: Foo-Nin Ho




